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Find your unit size, see what you risk each day, and stress-test your bankroll against a losing streak. Then see what happens to the same bankroll when you chase losses.
Your unit (bet per play)
$40
Risk per day (3 plays)
$120
Win per play at -110
$36.36
Win rate to break even
52.4%
After 6 straight losses
Flat units
You've lost
$240
and still have $1,760 (88.0%). Same unit on the next play.
Chasing losses
Doubling up after every loss, you've lost
$2,000
Bankroll gone after 6 losses.
Math only, not betting advice. Results assume flat stakes at the odds entered. Bet only what you can afford to lose.
The guide
The same rules behind every I Sell Winners play: a set bankroll, fixed units, one to three plays a day, and never chasing.
A betting bankroll is money set aside only for betting, separate from rent, bills and savings. You size every bet from it and never top it up to chase a loss. Treat it like a business account: it can go down during a bad week, but it should never put the rest of your life at risk.
A unit is your standard bet size, usually a small, fixed percentage of your bankroll. With a $2,000 bankroll and 2% units, one unit is $40. Betting in units keeps every play the same size, so one loss never feels like a reason to bet bigger, and results are easy to track.
Ronnie recommends a minimum bankroll of $2,000 for following I Sell Winners picks. Below that, units get too small to matter and it's tempting to oversize bets. If you have less, pool a bankroll with friends, build it up, and come back ready to bet it the right way.
A common range for disciplined bettors is 1% to 3% of the bankroll per play, kept flat rather than raised after wins or losses. At 2% on a $5,000 bankroll that's $100 a play. Re-size your unit only at set check-ins, like monthly, not in the middle of a hot or cold streak.
Chasing means raising your bet to win back what you lost, and the stakes grow fast. Doubling a $40 bet after each loss, six straight losses cost $2,520, more than a $2,000 bankroll. With flat $40 units, the same six-loss streak costs $240 and you still have $1,760 to keep playing.
At standard -110 odds you risk $110 to win $100, so you need to win 52.38% of your bets just to break even. Anything above that is profit over time; anything below is a slow loss. That's why value and discipline matter more than volume: ten coin-flip plays a day still lose to the vig.
Every I Sell Winners pick comes with the reasoning and a unit size, one to three plays a day. Watch how it works or start in the free Telegram.
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